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Practice Management

86 posts
  • This content is machine translated Smoking

Ban on tobacco advertising to protect children and young people

More than a quarter of all Swiss people smoke. Although most people are aware that tobacco use can be associated with major limitations to their health. But quitting smoking is…
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  • 2 min
  • This content is machine translated Telemedicine for SLIT

Useful addition – but not a replacement

In the current COVID-19 pandemic, a variety of measures have been taken to minimize the number of direct physician-patient contacts. However, this becomes difficult when using allergen immunotherapy (AIT), the…
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  • 5 min
  • This content is machine translated Practice Management

The homepage as a service tool for the patient

Patient demands on the work of medical practices have changed significantly in recent years. After medical care and organization, services are now the third most important indicator for assessing the…
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  • 2 min
  • This content is machine translated Practice Strategies

Target group specific marketing concepts

For every current or future practice owner, the question sooner or later arises as to which marketing strategies are up-to-date and promising. A differentiated discussion is worthwhile.
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  • 4 min
  • This content is machine translated Marketing concepts in the dermatological practice

What should you know about target group specific marketing?

For every current or future owner of a dermatological practice, sooner or later questions arise such as: What are contemporary marketing strategies? Which measures are promising? A differentiated approach to…
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  • 3 min
  • This content is machine translated Hectic daily routine in the practice

Recipes for dealing with stress

Things can quickly become stressful in the day-to-day running of a practice. Communication, cohesion and an awareness of the situation at hand can help in hectic times.
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  • 3 min
  • This content is machine translated Cooperation in everyday practice

Personality specific communication style

Drama queen, narcissist or oversensitive? As a leader, it is important to know the personality of your employees. This is the only way to break through negative behavior patterns in…
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  • 13 min
  • This content is machine translated The physician as entrepreneur

Practice management in aesthetic dermatology

Establishing and maintaining an aesthetic dermatology practice – a challenge in communication, personnel management, room design, financial planning and change management. Where are the stumbling blocks? What is the secret…
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  • 4 min
  • This content is machine translated Practice Management

Digital physician marketing

Today, the digital business card is as necessary as the sign on the practice door. What are essential measures in marketing, what is freestyle – an overview.

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